Unlike YouTube, where video Phone Number Database quality is especially important, IGTV seems to be more about the 'authenticity' of videos. In that respect it is somewhat comparable to the now defunct Vine; a platform Phone Number Database based on spontaneity and hilarity. Partly because of these aspects, IGTV is especially attractive for vloggers and influencers to create long-form video content. Average viewing time Phone Number Database will increase It is therefore only logical that Instagram continues to invest in video.
If we analyze Dutch Phone Number Database online viewing behaviour, it appears that 88 percent of Dutch people older than 13 years old had a smartphone in 2017. Almost 90 percent of Dutch people over 16 have used this device Phone Number Database to watch a video online. In October 2018, people over 16 spent an average of 95.44 minutes watching YouTube videos. This average viewing time is expected to increase by Phone Number Database almost 16 percent to 110.71 minutes in October 2019. And that offers opportunities. Now it is – unfortunately – not yet possible to advertise on IGTV, but according to Systrom.
There are no ads in IGTV today, but it's a very Phone Number Database reasonable place [for ads] to end up. Since creators are investing a lot of time into IGTV videos, we want to make that sustainable by offering them a way to Phone Number Database monetize in the future,” said the Instagram CEO. Instagram TV IGTV Photo: IGTV IGTV: awareness and conversion Advertisers don't have to sit still. IGTV, for example, is very suitable for Phone Number Database creating awareness. By using attractive titles and descriptions in addition to attractive content, you increase the chance that the target group will actually click on your video.